The most difficult fat to lose usually centers around the waist, belly and lower back areas for men, and the upper thigh and buttocks, area for women. The fat in these areas are the most difficult to totally get rid of. These areas are comprised of mostly brown adipose tissue (fat). This type of fat is difficult to lose because the low blood flow in these areas hinder the fat mobilization. So, if the fat can't be moved into the bloodstream to be used as fuel, those love handles will never go away. This is where SWEET SWEAT comes into play. Used with exercise Sweet Sweat greatly improves circulation to these "slow to respond" fatty tissue areas.